Orgavita
Deliverable: Packaging and sticker design for a variety of food items
Orgavita is a new organic food brand that is marketed by Nature's Bounty Dairy Ltd. (A JBJ Group Company) based in Jaipur.
The organic products are packaged in paper bags of 3 sizes (1kg, 500 gms and 250 gms). The front side, that boasts of the brand name and an illustration of a farmland also has a window through which one can view the product inside. While stickers that denote the product range and the name of the product are pasted on the reverse, the sides are used to briefly talk about organic food and its advantages (through the use of icons) and also to show the various other product categories housed by orgavita. There are 4 kinds of stickers, each with its own colour story and supporting illustrations.
Orgavita is a new organic food brand that is marketed by Nature's Bounty Dairy Ltd. (A JBJ Group Company) based in Jaipur.
The organic products are packaged in paper bags of 3 sizes (1kg, 500 gms and 250 gms). The front side, that boasts of the brand name and an illustration of a farmland also has a window through which one can view the product inside. While stickers that denote the product range and the name of the product are pasted on the reverse, the sides are used to briefly talk about organic food and its advantages (through the use of icons) and also to show the various other product categories housed by orgavita. There are 4 kinds of stickers, each with its own colour story and supporting illustrations.